Fortify the Forests is a privately owned limited company whose business is that of conservation and rural community development in Africa. The logo concept supports the brand vision by symbolising a upward, exanding growing forest canopy in a closed-off, contain and monitored area (the box), and is expressed in dark green (forest), bright green (continuous new growth) and gold (forests are the earth’s most precious resource and treasure).

+ Basic Brand Logo + Identity Design

+ Colour / Typography

+ Icon / Sub-logo Design

+ Basic Collateral Roll-out

+ Eco-promo Collateral Concepts

*Collaboration / Karen Meyer + Green Grass Design, 2023